Political Ads
Election: 2017 Governor - Regular General
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Roanoke
Pro-Northam or Anti-Gillespie Details
Pro-Gillespie or Anti-Northam Details
| Ed Gillespie | $1,522,806 | Details |
| National Rifle Association | $392,239 | Details |
| Americans for Prosperity | $332,412 | Details |
| Presidential Coalition LLC | $26,895 | Details |
| US Chamber of Commerce | $11,302 | Details |
| Republican Party of Virginia | $11,200 | Details |
| National Federation of Independent Business (NFIB) | $2,795 | Details |
SOURCE: Federal Communications Commission public disclosure files required for candidates and political groups that purchase airtime on broadcast TV, cable TV, and radio, compiled by Kantar Media. Broadcast TV includes the following media markets: Washington D.C., Hampton Roads, Richmond, Roanoke/Lynchburg, Charlottesville, and Harrisonburg. Social media data compiled by Kantar Media and VPAP from Facebook and Google public political ad archives and includes ads targeting audiences in Virginia and/or those ads paid for by the campaigns of Virginia candidates.